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ABOUT THE BRAND


YOPE is a brand of personal care and home care products formulated with skin-safe, environmentally friendly ingredients and distinctive fragrances. Our company’s mission is to provide customers with sustainable everyday cleansers, moisturisers and cleaning products that are a pleasure to use.


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WHAT SETS YOPE APART

QUALITY

QUALITY

Our optimised formulas combine synergistic blends of top-grade plant extracts with select natural ingredients that ensure excellent product consistency and effectiveness.

SAFETY

SAFETY

YOPE personal care and home care products are skin-safe, environmentally friendly and made with gentle, non-irritating botanicals.

PURITY

PURITY

We formulate our products with over 90% natural and minimally-processed ingredients and no substances known to pose a risk to people or pets.

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AROMA

Nearly all YOPE products feature a signature combination of essential oils and skin-safe synthetic fragrances for a pleasing sensory lift.

Design

DESIGN

Our packaging adheres to high quality standards and the YOPE universe embodies an aesthetic that is clean but never cold, populated by friendly animal characters designed exclusively for our brand.

SUSTAINABILITY

SUSTAINABILITY

The environment is high on our list of priorities. We limit our footprint and support sustainable causes. We use Ecocert ingredients liberally. Our cleaning products bear the Ecolabel seal. Our packaging is recyclable. We encourage refilling and make refills available to our customers.

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AFFORDABILITY

Our goal is to make YOPE products accessible to the average consumer. We pledge to keep prices low and quality high.

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THE YOPE APPROACH

We are reinventing the classics for modern needs. The YOPE range includes cleansing gels for adults and children, moisturisers, haircare, natural cleaning products for the home and skin-safe products for kitchen use.

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NO ANIMAL TESTING

YOPE ensures product safety without testing on animals, nor do we use ingredients that have undergone animal testing. We are proud to display the VIVA! animal rights group seal of approval on our packaging.

About us

YOPE was founded by Karolina and Paweł, husband-and-wife team and parents of young children. The vision for the company sprang from a need affecting not just a target group, but the founders’ own family. Recognising the scarcity of natural personal care and home care products at affordable prices, Karolina and Paweł set out to create an accessible brand of quality soaps, moisturisers and household products.

Karolina is the creative soul of the duo, trained in the arts and tuned into the inspiring worlds of design, travel and fashion. She is the intuitive visionary guiding YOPE branding and new product development.

Paweł oversees the company’s business operations, but he has also proven quite the dreamer, able to meet and exceed goals through a combination of hard work and bold imagination.


About us

How do we develop our recipes?

Our formulas are designed in consultation with cosmetologists and dermatologists. We use select botanicals and the necessary minimum of carrier ingredients to create gentle yet effective products with great scents and no harmful substances, rich in nourishing natural extracts. Depending on the product, we include natural oils and butters, beneficial plant extracts, soothing ingredients such as glycerine and allantoin, mild cleansers, non-toxic surfactants or natural citric acid. Many of our products are Ecocert certified.

All YOPE products are gentle and non-toxic, safe for children and people with sensitive skin.



Fragrances

Composing signature YOPE aromas might be our favourite part of the production process. Whether it’s single-note scents or multilayered bouquets, we take our inspiration from vibrant botanicals, world travels, childhood memories and the four seasons. Our goal is to create intriguing, distinctive fragrances that elevate everyday activities with an uplifting sensory boost.